Like Neuromarketing? You'll love Roger Dooley's new Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (Amazon link, published by John Wiley & Sons). It's full of 100 actionable techniques and strategies for marketing, sales, and advertising, all based on the latest brain and behavior research! Want to get started right away? Download Brainfluence for Kindle!
"One-sentence review: You need to read this book." -Jeff Brooks, TrueSense Marketing
"Read this book to learn even more ways to change people's hearts, minds, and actions." — Guy Kawasaki, author of Enchantment