New: RSS Image Enclosures Now Visible

A funny (peculiar, not haha) thing about major media site RSS feeds is that not only are the feeds often little more than a plain text (and so kinda boring) sentence, but also that their RSS feeds tend to include thumbnail images as enclosures. Enclosures are the part of a feed typically used for podcast media files, and the problem with stashing an image as an enclosure is that most people won’t see it, since the picture isn’t part of the main content. As a result, the feed and downstream feed usage (e.g. email subscriptions) are much less engaging for us carbon based life forms, and so the feed produces less traffic back to the publisher’s site than it otherwise might.

We like engagement. You like engagement! Everyone likes more of the right kind of traffic.

So we have fixed this for FeedBlitz publishers.

From now on, if FeedBlitz finds an image enclosure in a feed and there are no other images in the main content, it will bring that image up into the main content (just above the social sharing icons) to make it visible to people. This will make the feed much more engaging, and encourage click throughs.  FeedBlitz will leave the enclosure as it found it, however, in case there are downstream apps that expect and need that image file to be in the feed as an enclosure element. Or, in other words, the change is backwards compatible with the way the feed XML was formatted before.

Too many words? Perhaps an example will help. Here’s a feed whose images are now visible to mere mortals because of this new capability: http://feeds.feedblitz.com/fremont/sports

Meet Phil Hollows


Phil Hollows is the Founder and CEO of FeedBlitz, the email marketing, RSS feed and social media automation service, and premium FeedBurner alternative. He is also the author of “List Building for Bloggers,” - http://ListBuildingForBloggers.com - highlighting proven email strategies that build your audience, increase engagement and grow your income – without the geek speak. Phil started what became FeedBlitz in 2005, raising private equity investment in 2006. Before that, he’s held a variety of high technology, consulting and marketing positions in both the US and the UK since graduating from Oxford University in 1987. Phil’s lived in the US for nearly 22 years. The father of two teenagers and currently living in greater Boston, MA, Phil enjoys hearing from folks stateside how much they love his accent, and from friends and family back in England how American he sounds


5 comments
mdarif4333
mdarif4333

Actually, that is not what I'm going to do here!! We're going to be discussing one subject: Email Marketing and email advertising systems. Plainly there are more promoting methods than email advertising. 

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jibaniaoren
jibaniaoren

"Estamos en una etapa de conocimiento del resto del plantel. Fue un buen primer tiempo donde se consiguieron jugadas importantes situaciones de gol. En el segundo siguió

generando jugadas lástima que no se concretaron. Tenemos que aprender que si nosotros no definimos los partidos comprar botas de futbol se pueden complicar como nos pasó".

Una vez cumplido su compromiso de Copa, el timonel auriazul manifestó que es momento de pensar en el América, y pese a que les sacan 13 puntos de diferencia en la Tabla General,

Vázquez dijo que no hay por zapatos de messi qué adelantar resultados.

"Hay que jugarlo no quiero anticipar nada, va ser un gran partido", señaló el estratega, quien aseguró no tener fantasmas por la Final perdida con el Cruz Azul el años pasado en

contra de las Águilas.

"No para nada (no hay fantasmas), creo en cuando eres profesional tienes que ver que es una nueva situación, botas de futbol adidas un nuevo partido, diferente. Hay que enfrentar al América y más como

está ahora hay que estar zapatos de fútbol bien parados y buscar hacer daño", finalizó.

El técnico de Chivas, Carlos zapatos de fútbol baratas Bustos, respaldó al delantero del Guadalajara, Aldo de Nigris, quien sigue sin encontrar el gol y alargando su racha negativa.

El atacante fue titular en el compromiso de esta noche en la Copa MX ante Zacatepec, y aunque tuvo oportunidades para anotar, la portería se le volvió a cerrar.

rebeccacaroe
rebeccacaroe

Does this automatically work in Newsletters compiled from feeds?  Or is it just raw RSS feed delivery?

Thanks

PreferPrivacy
PreferPrivacy

What if we DON'T want images in our feed? How to we prevent FeedBlitz from including images?