The 7 Deadly Sins of List Building – PowerPoint Edition

Much as I’d like to say I’m fresh back from #NMX in Vegas, that would be a fib. I’m exhausted back from #NMX in Vegas. Great event, and as a first time exhibitor there, the pity is that I didn’t have as much time to attend the sessions as I would have liked. WIll fix that next time!

Meanwhile, attached are the slides I gave for my session on list building and email marketing. They’re hosted on SlideShare, so you can click through and download them if you like.

P.S. The event was held at the Rio Hotel in Las Vegas. If you’re traveling to Vegas or planning an event, I should mention that the customer service was awful, the staff rude and the rooms indifferent. The conference venue was fine, but otherwise? Disappointing. I’d avoid the Rio if I were you. I’m never going back there.

Meet Phil Hollows


Phil Hollows is the founder and CEO of FeedBlitz, the email marketing and social media automation service, and premium FeedBurner alternative. After graduating from Oxford University in 1987, Phil built on his high tech, consulting, and marketing leadership experience, and by 2005 the seeds of FeedBlitz were germinating. Private equity investment followed shortly thereafter, and the rest - as they say - is history. He also authored "List Building for Bloggers" {ListBuildingForBloggers.com}, outlining proven email strategies to build your audience, increase engagement, and grow your income. Pre-FeedBlitz, Phil was vice president of product marketing for enterprise network security management company OpenService (now LogMatrix), and vice president of technology at the web testing company RadView Software.


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