The FeedBlitz API: Email Parsers

Email parsers allow FeedBlitz to add email addresses to a mailing list based on a notification email from any third party solution. FeedBlitz grabs the incoming email notification using a “parser,” splits it up into its component parts, then extracts the data to add the subscriber (and other information about the subscriber) to a list.…

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The FeedBlitz API: Simple Subscription Links

These links (URLs) allow a user to start the dual opt-in process. You can put these URLs in a sidebar, an email signature, or a web site widget. Using these links, you can ask a user to subscribe anywhere a URL can be used. Programming Required: None API Key Needed: No Best suited for: Site…

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Getting to Grips with the FeedBlitz APIs

This week on the blog we’ll be running a series on how, if you want to access FeedBlitz programmatically, to pick and choose the right API (Application Programming Interface) to use. We’ll wrap it up with a couple of quick examples to help folks such as WordPress plugin developers get started quickly. FeedBlitz has evolved…

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Exit Popups: List Growth, But Too High a Price?

Popups work. A somewhat ugly, but nonetheless true fact. Sadly, I feel they’re often abused by publishers who mistake list volume for list quality, and hurt their reputation in the process. Let’s face it, we’ve all visited those web sites where we’re instantly slammed with a popup demanding our email address, and who here actually…

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Need a FeedBlitz API Key? Permission Granted

FeedBlitz API key generation has now been made automatic; the prior manual approval process has been eliminated. Meaning: You can use our API keys in third party integrations without delay. Implication: More uses for FeedBlitz’s APIs are coming soon. Access: Log in to your FeedBlitz account, it’s under My Account | API Keys in the…

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Search Engine Optimization

The Real Truth About SEO Success

Let’s be honest, on the ladder of trustworthiness, search engine consultants fall somewhere between lawyers and members of Congress. But nobody seeks us out at parties for our stories or makes Netflix shows set in the world of SEO. No, instead you have two choices when it comes to SEO. You’re either the nerdy Poindexter,…

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I Need This Post to Go Out ASAP – How Do I Do That?

As part of the FeedBlitz support team, I’m regularly asked how can I send out a post immediately? We understand that sometimes a post is time critical, maybe there is an announcement of a flash sale or a correction needs to go out. FeedBlitz gives publishers the ability to send mailings immediately via two methods.…

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CASL – A Quick Guide and the Death of Single Opt-In

CASL – the Canadian Anti-Spam Law – takes effect tomorrow, July 1st, 2014. There’s a lot of fluff and BS floating around, and since there is no enforcement to date, there’s no real guidance from the authorities nor case law to follow. As far as email marketing is concerned, though, what CASL enforces is full-contact…

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Facebook Marketing

Three Fundamentals of Facebook Marketing

With a sixth of our planet currently on Facebook, you don’t need any introduction to the Big Daddy of social media that single handedly (well, almost) made brands rethink their marketing strategies and fork out their marketing dollars. Yes, yes, Mark Zuckerberg is a genius. But if you’re using Facebook marketing, you’re pretty smart yourself.…

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