Heatmaps Are Here!

Here at FeedBlitz, we are proud of the set-and-forget format of our RSS to email publishing service. It’s a great, simple, painless way to deliver your content to your blog’s subscribers. However, FeedBlitz is not only an RSS to email service. We also offer a full array of email marketing tools which we’re continually improving…

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Email Newsletter Tips

Five Tips for Developing a Successful Email Newsletter

By Jess Ostroff Despite the advent of the “always-on” mentality that social media has instilled in us, email marketing is still one of the best ways to reach your audience, especially for small business. The reasons in favor of using email newsletters as part of your marketing mix far outweigh the reasons not to, however…

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How CopyBlogger Uses FeedBlitz

How FeedBlitz Makes Copyblogger an Even Better Publisher

This is a guest post by Jessica Commins, Copyblogger Media’s Executive VP of Operations. Not everyone is a detail person, but everyone has their “thing.” For some, it’s the materials used for the counters of their dream home. For others, it’s the origin of the herbs in their neighborhood-famous casserole. For me — strange as…

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How-To: Update lists from form plugins, PayPal with parsers

One of FeedBlitz’s most powerful capabilities is the (awkwardly-named) parser feature set (see here for articles about them). What a parser does is read an email that is sent to it, decides whether to pay attention to that email, and – if so – adds (and now optionally removes) the subscriber to / from the…

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De-duplicating Multilist Mailings

In FeedBlitz there is often more than one way to achieve any given goal. For example, we’re occasionally asked how to mail the same message to multiple lists, while making sure that subscribers don’t get that email more than once, even if they’re on more than one of the lists involved. There are two ways…

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Landing Page Monetization

Advanced Email Marketing: Landing Page Monetization, Pt.2

In last Thursday’s post, we went over landing pages and how to easily monetize them. Before I wrap up with the FeedBlitz “how-to” however, one point I didn’t emphasize last week is this: You should monetize the landing pages, true, but not the interactions that lead up to them. By which I mean, don’t bling…

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Why Unroll.me Is Good for Publishers

You have 6,952 unread emails. Does this look familiar? I’ve never been one to manage the whole inbox zero game. Every day more and more newsletters, announcements, and spam disguised as business show up. I don’t have time to deal with it, and I suspect you don’t either. If we have a cup of coffee…

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Advanced Email Marketing: Landing Page Monetization

Advanced Email Marketing: Landing Page Monetization

Tuesday, you saw a great example of one organization’s email marketing campaign, and how it succeeded in snaring a trial. Today, let’s dig further, and talk about monetizing your landing pages. There are three landing pages on everyone’s web site that are typically ignored or forgotten about from a monetization perspective. They are the landing…

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How to Nail an Email Campaign in Five Easy Steps

How to Nail an Email Campaign in Five Easy Steps

Today, I want to share an example of a really great email campaign, interesting enough and pitched in such a way that I actually clicked on it. I say “really great” for a number of reasons: 1. It was a blind send – that is, I had never (to the best of my knowledge, anyhow)…

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