How-To: Update lists from form plugins, PayPal with parsers

One of FeedBlitz’s most powerful capabilities is the (awkwardly-named) parser feature set (see here for articles about them). What a parser does is read an email that is sent to it, decides whether to pay attention to that email, and – if so – adds (and now optionally removes) the subscriber to / from the…

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De-duplicating Multilist Mailings

In FeedBlitz there is often more than one way to achieve any given goal. For example, we’re occasionally asked how to mail the same message to multiple lists, while making sure that subscribers don’t get that email more than once, even if they’re on more than one of the lists involved. There are two ways…

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Landing Page Monetization

Advanced Email Marketing: Landing Page Monetization, Pt.2

In last Thursday’s post, we went over landing pages and how to easily monetize them. Before I wrap up with the FeedBlitz “how-to” however, one point I didn’t emphasize last week is this: You should monetize the landing pages, true, but not the interactions that lead up to them. By which I mean, don’t bling…

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Why Unroll.me Is Good for Publishers

You have 6,952 unread emails. Does this look familiar? I’ve never been one to manage the whole inbox zero game. Every day more and more newsletters, announcements, and spam disguised as business show up. I don’t have time to deal with it, and I suspect you don’t either. If we have a cup of coffee…

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Advanced Email Marketing: Landing Page Monetization

Advanced Email Marketing: Landing Page Monetization

Tuesday, you saw a great example of one organization’s email marketing campaign, and how it succeeded in snaring a trial. Today, let’s dig further, and talk about monetizing your landing pages. There are three landing pages on everyone’s web site that are typically ignored or forgotten about from a monetization perspective. They are the landing…

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How to Nail an Email Campaign in Five Easy Steps

How to Nail an Email Campaign in Five Easy Steps

Today, I want to share an example of a really great email campaign, interesting enough and pitched in such a way that I actually clicked on it. I say “really great” for a number of reasons: 1. It was a blind send – that is, I had never (to the best of my knowledge, anyhow)…

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Quick Cyber Monday Mailing Tips

It’s Cyber Monday – and if you’ve news or deals you want to get out today, better get your email marketing on! Here are some quick tips for FeedBlitz publishers. Get your offer emails out early If your automatic schedule is set to later in the day, or you’re on a weekly mailing, you can…

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Using Video In Your Email Marketing

Leveraging Video in Your Email Marketing

Visual media has been one of this year’s biggest content marketing trends. It’s easy to see why since people respond to imagery. We can absorb it quickly, especially since we’re overloaded with content. Brands are finding all sorts of ways to add visual content to their marketing mix. When it comes to email marketing, there’s…

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How FeedBlitz Helps You Use Pinterest

Pinterest: The Little Platform that Could

Pinterest launched in March 2010, and many people scoffed at the little pinboard. Calling it ‘a place for crafty moms’, and ‘glorified scrapbooking’, no one could have dreamed how successful it would become. Consider these statistics: In just under three years, there are already 70 million plus avid pinners, generating 2.5 *billion* monthly pageviews. Sixty…

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