Making the Most of FeedBlitz: Customizing Your Email Templates

A “template” is what controls the layout of your blog’s content when it is turned into a mailing or subscriber landing page. The template is where the graphic design elements of the mailings are determined, beyond what is in an individual post. Branding, layout, fonts, colors “ all are determined by the template. FeedBlitz has…

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Social Media Voice: Get to Know Yours

Consider these statistics: There were 175 million tweets sent from Twitter every day in 2012. There are 488 million users regularly using Facebook mobile. Fifty-six percent of customer tweets to companies are being ignored. Eighty percent of social media users prefer to connect with brands through Facebook. More than 5 million photos are uploaded to…

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Making the Most of FeedBlitz: Simplifying the Subscription Form

This week, we continue our look at the FeedBlitz philosophy behind subscription forms. As mentioned last week, our approach is to keep the subscription form on your site as simple as possible. Any extra data collection or work (such as CAPTCHAs for anti-spam, custom fields or social media authentication dialogs) will take place on a…

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Black Hat SEO and Your RSS Feed

Last week, while working FeedBlitz customer support I came across a very interesting and involved case. The client observed that the daily emails being sent out by FeedBlitz were occasionally missing a post. As I’ve mentioned before, missing posts are most often caused by cached feeds and occasionally duplicate etags. This proved not to be…

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Making the Most of FeedBlitz: The FeedBlitz Subscription Form Philosophy

The approach we have historically adopted at FeedBlitz is to keep the subscription form on your site as simple as possible, and for any extra data collection or work (such as CAPTCHAs for anti-spam, custom fields or social media authentication dialogs) to take place on a separate page. This approach as a couple of benefits.…

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The Five Cs of a Successful Blog

Blogging is fun and rewarding. It’s also a lot of work. Whether blogging for business, or just for fun; starting a blog for the first time, or you’re a veteran star of the blogosphere, it’s important to have a strategy in place with an end goal, and tactics to help you get to that goal.…

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Help! My FeedBurner Migration Message Isn’t Appearing or Updating

One of the most common support questions I run across is a variation of: “Help my FeedBurner feed hasn’t updated since [insert number of hours or days] and my readers aren’t seeing the migration message? Why are things broken?” There are a few potential causes for the FeedBurner feed to not update or for the…

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FeedBlitz Users Speak: How it Helps Us AND Our Clients

Three years ago, I used FeedBlitz to migrate my personal blog from FeedBurner as the RSS email delivery service. Now our team uses FeedBlitz on a regular basis, for multiple blogs, incorporating as much functionality as possible. As a marketing agency, we manage blogs integrated with various social media platforms, create newsletters, and use autoresponders…

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Activity-Based Subscriber and List Management: Triggers

Getting the right message to the right person at the right time is critical to making the most of your email marketing, and maximizing your results for your business, blog, or organization. If you’ve read the Making the Most of FeedBlitz free manual, you will be familiar with parsers. Parsers help automatically add subscribers to…

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