Six Winning Ideas for your Landing Page (and How to Avoid Incentive Program Risks)

In this issue of List Building for Bloggers you will learn: How list-building incentive programs can harm you How to make incentive programs work without complaints Six great ideas for your subscription activation landing page As usual, at the end of the article is a set of action items for you to put into practice…

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Boosting Site Traffic with Email Marketing, by Martin van Hemert

My name is Martin van Hemert, and my website Utah3D.Net has seen tremendous growth in the past year, almost solely through email and other social media. The site is a showcase for spherical panoramas. So what’s a spherical panorama? The best explanation is an example. Click on the image below, then click and drag directly…

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Autoresponders: What, Why and How

Autoresponders offer a different way of making your blog’s list more valuable. Autoresponders “ mailings that send predefined content on a schedule “ allow you to interact with your list beyond the traditional content-driven approach bloggers typically used. You end up with more opportunities to interact with, sell to and learn from your audience. With…

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Mailing List Underperforming? Optimize it with these Tips!

Tips and Strategies for Bloggers for Mailing List Optimization Make the most of your blog’s current mailing list by optimizing key elements of your posts and your emails to subscribers. In this article you will learn about: Prioritizing your Optimization Efforts Subject Line Tips The Short Attention-Span Inbox Keeping It Short Going Negative The Benefits…

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Simplify Technology and Increase Readership

Guest post by Juli Camarin. I have issues. I want to publish my written work to the world only to find out that I am limited in time, money and, some might argue, talent. After a little R and D, I found a great solution called RSS, really simple syndication. When I built my RSS…

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Are You Getting to the Inbox and Avoiding the Spam Trap?

Learn how to avoid being labeled a spammer,  plus tips and tricks on ensuring your mail is delivered to the inbox. [This is the sixth article in the List Building for Bloggers #LBB series] In this article you will learn about: What is spam What it takes to be labeled a spammer What happens if you are…

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9 Tips to Managing a Growing, Successful Facebook Community

A year or two ago (decades in social media years), I was all about ?ªthe Twitter.’ (Betty White reference) I concentrated my social media efforts and time on growing my Twitter followers to be a large community of women. My blog, Girlfriendology.com is about female friendship, hence the gender focus. Hours of following, unfollowing, tweeting,…

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Growing Your List: Improving Engagement

Make your blog’s mailing list more effective with this entry in the “List Building for Bloggers” series. See all the LBB posts here. In this article you will learn about: Quality vs. quantity. Measuring engagement. The human and technical factors that affect engagement. The role of branding. Subject lines. Focusing your list. Custom fields, segmentation…

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Five Tips for Loving Your List this Holiday Season

1. Stay Relevant You’ll probably find yourself writing – and therefore mailing – more, especially if your blog can find a holiday angle. Just ensure that your writing and email volume doesn’t go so far off-piste that your piste-off your readers (sorry, couldn’t resist that one). 2. Break the News If you’ve just discovered a great…

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