Newsflash 101 – Sending Emails without RSS

Now that you know how to re-send posts from your site with our On Demand mailing feature, you’re ready to learn about another one of our great features which can be combined with On Demand and Groups.

Before we get started, though, we have to ask: Have you ever wanted to contact your subscribers without having to publish the content on your website? Possibly send a special thank you or offer to your email subscribers in appreciation for being a member of your site? Maybe send a group of posts but have a personal introduction paragraph before your site’s content?

You can do this and more with a FeedBlitz Newsflash!

What is a Newsflash?

A Newsflash is a mailing through FeedBlitz, not originally powered by an RSS feed. These free-standing emails can be sent to one or all of your lists, use the template of your newsletters, work with a completely different template if preferred, and can be sent on demand or scheduled for a particular time.

How can I send a Newsflash?

Sending a Newsletter begins in a very similar manner to sending an On Demand mailing. For a basic Newsflash, we created this video to walk you through the process:

Trouble seeing this video? Please click here.

Did you know about the FeedBlitz Support YouTube channel? Find tons of videos like this one to help you up the ante with your email marketing. Check it out!

Why would I want to send a Newsflash?

Our publishers are finding new ways to incorporate Newsflashes into their email marketing plans each week! Below are a few of our top ways to add Newsflashes to your sending schedule:

  • Sending information you don’t want to post to your website

  • Emailing sponsored content with a different template

  • Using a blank template and a private “members only” mailing list to send what resembles personal correspondence from the publisher

    • This is a great idea for coaches of all types, and our publishers who do this often charge a membership fee.

  • Create a weekly email with a personal blurb followed by the week’s posts

  • Compiling Top Articles of the Year / Week / Season (etc.) emails

How do I send a Newsflash with posts from my website like an On Demand mailing?

Combining a Newsflash and On Demand mailing is as easy as clicking one button as opposed to the other!

From here you will be able to select the articles you’d like for your mailing, reorder them as you’d like and then continue to edit content and make any changes to the template you’d like. You may recognize this process, you’re creating an On Demand mailing and then editing it like a Newsflash. It’s that simple!

This is the method used by our publishers who enjoy sending a weekly email containing their latest posts, but with the capability of adding a personalized introductory paragraph, as well as those looking to send a Most Popular Posts email. You can use the same template of your regularly scheduled RSS-to-email mailings, or our support staff can work with you to create a new template.

Pro Tip: For a quick reference guide on how to send an On Demand Newsflash mailing, bookmark this article from our Knowledge Base!

Newsflash mailings are a great way to take your email marketing to the next level. Depending on what you are sending, you can even save and reuse this content or create an Autoresponder from it. The possibilities are as vast  as you let  them be when it comes to email marketing – now go get started on your brainstorming. We can’t wait to see what you come up with for your next Newsflash!

Looking to start working with Newsflashes but have a few more questions? Send us an email at, chat, check out our Help Forum, or give us a call at 1.877.692.5489. Our Support and Sales Desk is available Monday – Friday from 9 am to 5 pm EST.


Easy enough for a blogger to set up in seconds, powerful enough for sophisticated corporate email campaigns, FeedBlitz is an RSS, Email and Social Automation Tool to take your email marketing to the next level. Visit us online to learn more or start your 30 Day Free Trial!