Guiding your email marketing journey one data point at a time.
You have goals for your email marketing, and real-time data is your navigation system to reach them. Knowing what emails were popular, which ones fell flat, and what calls-to-action got the most clicks isn’t just a pat on the back for a job well-done. They tell you exactly what to continue sending or what re-adjustments need to be made to your strategy.
With advanced analytics you have a multitude of comprehensive data collected on every email you send and every subscriber added to your list, all at your disposal. Pick your key points of interest, decide what metrics to track, and you’ll be well on your way to meeting your goals.
There’s a lot to discover using real-time data.
No more flying blind, wondering if things are working when it comes to your email marketing. Our advanced analytics tracks a wide variety of metrics and data for every email, subscriber and RSS feed. You’ll never catch yourself wondering:
- Is anyone opening my emails?
- Are subscribers clicking my links?
- Did my call-to-action (CTA) work?
- Where are my subscribers coming from?
- What was the most popular email I sent last month?
- What emails are being shared the most socially?
- And more.
Having this information in hand helps you make the decisions needed to move your campaigns further along towards reaching your goals. And a data-backed route is often much faster than going at it on guesses and hunches alone.
The feedback that really matters, at a month’s glance.
See how your email marketing efforts are doing by having all the key information in one place with FeedBlitz’s monthly insights reports.
Compare month-to-month engagement, list growth and more for your records, or easily download monthly reports to share with your marketing team.
See how your email marketing efforts are doing by having all the key information in one place with FeedBlitz’s monthly insights reports.
Compare month-to-month engagement, list growth and more for your records, or easily download monthly reports to share with your marketing team.
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Hone in on the details that matter to you most for your monthly insights by using tag and custom field filtering or working with our cohort analysis.
Tracking the hottest links in your emails with heat maps.
There’s no easier way to see what calls to action are the most effective than by seeing the results appear in real-time on your screen.
Available on every email send, heat maps show what percentage of unique clicks each link receives. Heat maps are activated immediately after hitting send and update automatically with every new click through.
You’ll never wonder which links are getting the most clicks and which are falling under the radar when using FeedBlitz’s heat maps.
The detailed metrics of successful email marketing campaigns.
Successful email marketing campaigns aren’t created by accident. They’re crafted over time using subscriber feedback and delivery metrics of previous mailings.
Working with advanced analytics allows you to track changes over the past week, month, quarter or year to identify trends in your email marketing. These trends can then be used to guide you on the path to creating better content, targeting new subscribers, introducing or growing revenue streams and more.
Reaching your goals is always easier with the help of your cohorts.
Take one group of subscribers - your most active and engaged subscribers or maybe your top purchasers, for example - and follow their email marketing activity from month to month with cohort analysis.
Learn their patterns and behaviors to replicate your efforts and increase overall engagement which can lead to a growth in revenue.
FeedBlitz advanced analytics paves the way for you to:
| Make educated decisions about your email marketing versus guessing and throwing darts in the dark. |
| Save time manually pulling individual reports for the month with comprehensive monthly insights. |
| Learn your subscriber’s behavior with detailed activity reports on each email address. |
| Replicate your top subscribers or purchasers by tracking their email engagement month-to-month with cohort analysis. |
| Highlight your calls-to-action by knowing where in the email your subscribers are most likely to click, based off previous heat map data. |
| Adjust your strategy right away with real-time data on every email send. |
| Gauge the overall performance of your email marketing with detailed delivery metrics available by week, month, quarter and yearly increments. |
| Use unsubscriptions to your advantage by knowing why every subscriber who leaves your list has chosen to opt-out. |
| Grow your list by identifying your top referring pages and links to target new subscribers and customers. |
 | Make educated decisions about your email marketing versus guessing and throwing darts in the dark. |
| Save time manually pulling individual reports for the month with comprehensive monthly insights. |
| Learn your subscriber’s behavior with detailed activity reports on each email address. |
| Replicate your top subscribers or purchasers by tracking their email engagement month-to-month with cohort analysis. |
| Highlight your calls-to-action by knowing where in the email your subscribers are most likely to click, based off previous heat map data. |
| Adjust your strategy right away with real-time data on every email send. |
| Gauge the overall performance of your email marketing with detailed delivery metrics available by week, month, quarter and yearly increments. |
| Use unsubscriptions to your advantage by knowing why every subscriber who leaves your list has chosen to opt-out. |
| Grow your list by identifying your top referring pages and links to target new subscribers and customers. |