click-through rate Archives

New Mapping Feature Available with Every Email Send

Zoom in to discover where your emails are being read. A great new feature offering more insight into your subscribers is now available with every email send and monthly insight report: Geographic data on engagement stats. And not just the numbers, the team went a step further and added a mapping feature for visual representation.…

Email Marketing Delivery Metrics and Reporting

The success of your email marketing isn’t always immediately obvious. More than having a growing list with 1,000s of emails on it, a successful email marketing program also focuses on open rates, click throughs and other key metrics to track its success. Thinking about sorting through reports and working with numbers can cause even the…