email newsletters Archives

How to Choose an Email Newsletter Service

Email was invented in 1971, and since then, it has completely changed how we communicate with people we know and those we may not know in person. With the introduction of social media in 1997 and the rapid rise and evolution of these channels, it was thought email would quickly become extinct. However, as we…

An Introduction to Forever Funnels

Imagine sending emails to your list that offer value, increase engagement, and strengthen brand awareness at regular intervals without creating new content for each email — for an unlimited amount of time. Oh! And it’s all done automatically. Sounds pretty amazing, right? Right. Lucky for you, it’s not a fairytale or some sort of email…

9 Signs It’s Time to Switch Email Services

How to tell if you’ve outgrown your current provider. When it comes to email marketing, the time-tested age-old saying rings true: Your emails are only as good as the service provider sending them.*OK, this isn’t really a time-tested age-old saying, but it should be. Listen, it’s no surprise that email is a cornerstone of any…

Your Guide to the FeedBlitz Email Ad Program

Every email you send and every update that goes live is an opportunity — and that includes the opportunity to generate revenue. You’ve carved out your space on the world wide web and built a community of like-minded people interested in reading what you provide. You also created an email list from that community and…

If You Have a Blog, Do You Really Need an Email Newsletter?

By Bob Dunn Developing rich, useful online content is hard work. If you are a solopreneur or small business owner, often that task falls squarely on your shoulders. But, you say, I only have so much time. You may have decided you can manage a blog or a newsletter, but not both. Let’s look closer…

Five Tips for Developing a Successful Email Newsletter

By Jess Ostroff Despite the advent of the “always-on” mentality that social media has instilled in us, email marketing is still one of the best ways to reach your audience, especially for small business. The reasons in favor of using email newsletters as part of your marketing mix far outweigh the reasons not to, however…