Posts Tagged ‘engagement’
New Mapping Feature Available with Every Email Send
Zoom in to discover where your emails are being read. A great new feature offering more insight into your subscribers is now available with every email send and monthly insight report: Geographic data on engagement stats. And not just the numbers, the team went a step further and added a mapping feature for visual representation.…
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6 Ways to Have a Little Fun with Your Emails
Sometimes your email marketing begins to feel stale. Boring. Routine. The same old same old. We’ve all been there, sending out content on autopilot, feeling like our emails are getting lost in the sea of other email, newsletters and sales offers. Maybe you’ve noticed your open rates plateauing, or your engagement rates and sharing starting…
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Grow Your Sales Using Facebook Lookalike Audiences
Let’s talk about your ideal subscriber. We’ll call her Sally. She has all the traits of a real top performer when it comes to your mailing lists. She opens nearly every email, clicks your links regularly, offers feedback when requested, and has even purchased a few of your products. Subscriber Sally is la crème de…
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Target Top Subscribers in 15 Seconds or Less
Working with segmentation by engagement levels to boost your email marketing to the next step. Top students in school are easy to identify based on grades. Top sales associates are determined by revenue, and top marathoners are tallied by times. But what about top email subscribers? Email marketing uses metrics such as open rates, clicks,…
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Increasing Open Rates: Magic or Method?
Excitement over email marketing tends to increase as your list grows. You can’t help but feel proud of your work as you add 5,10, 50, 100+ subscribers each week. These milestones build confidence in your abilities as a content marketer. It’s time to take the next step on your journey and attend an event to…
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