Posts Tagged ‘subscriber data’
New Mapping Feature Available with Every Email Send
Zoom in to discover where your emails are being read. A great new feature offering more insight into your subscribers is now available with every email send and monthly insight report: Geographic data on engagement stats. And not just the numbers, the team went a step further and added a mapping feature for visual representation.…
Read MoreLife with GDPR: Data Compliance for Emails
As we wrote in our previous GDPR post, GDPR: Email Marketing Compliance Update and FAQs, the General Data Protection Regulation was like “Y2k for privacy.” In a post-GDPR deadline world, the analogy is even more fitting – like Y2k, the world didn’t end, because of the work most affected organizations put in to ensure that…
Read MoreHow to Personalize Your Emails
Increase Personalization by Adding a First Name to Your Emails If you’re looking to create a personal touch to your emails, adding the subscriber’s first name is a great place to start. Before beginning we recommend brushing up on your Custom Field Knowledge and working in our Advanced Template Editor. In order to add a subscriber’s…
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